Leave Your Message

Trademark in China

Protecting your company’s trademark in China is a strategic move in the long term and should be carefully considered.


Zhishuo Group makes trademark formation in China simple. We help companies safeguard the commercial potential of their brands, products and technologies – one-stop solution support to protect your brand.

    Benefits of set uping a trademark in China

    A trademark formation offers you exclusive rights to the use of your brand name. That means you can prevent others from using the same or similar brand name or logo in the Chinese market.

    This can be important especially when you have a popular brand name under which you sell products directly to consumers, as copycats may infringe on your trademark rights by selling the same or similar products.

    Distributors or retailers require a copy of relevant China trademark certificates before you are allowed to sell products through their channels. No trademark formation in China often means it is practically not possible to sell your branded products in China.

    Timeline of China Trademark formation

    China is a “first-to-file” jurisdiction, meaning that it is necessary to set up a trademark in order to obtain proprietary rights over it.

    Trademarks must be set uped via the Trademark Office of the State Administration for Industry & Commerce of the People’s Republic of China.

    We will assist you in the preparation of the documents required to set up a trademark formation which includes a copy of your Business License plus a completed Trademark Application form, as well as your designed trademark. It will take approximately 3 months to set up the trade mark ™ and 12 months minimum for formation ®.  We do not charge any annual fees to maintain the trademark after formation.

    In China set uped trademarks are valid for a period of 10 years from the formation date. They can then be renewed for subsequent ten-year periods indefinitely. The renewal of the trademark can be requested as early as 6 months before the expiration date and as late as 6 months after pending the payment of a late renewal fee.

    Enterprise Solution Case

    iStock_000027214872_Largeufbjiua2nntm900x6007ki

    The required documents for filing a trademark formation application in China

    Any enterprise intending to file a trademark formation application in China should provide with the following documents and materials:

    1. Instruction letter.

    2. Power of Attorney.

    3. Prints of the trademark.

    4. Priority document.

    5. Special certificates.

    6. Additional documents required for an application of certificate trademark.

    7. Additional documents required for an application of collective trademark.

    Contact us for the tailored Solution of trademark formation.

    Make a free consultant

    Your Name*

    Phone/WhatsApp/WeChat*

    Which country are you based in?

    Message*

    rest